What is Property and Owner Data?
What is property and owner data?
Property and owner data is the collection of public records, third-party sources, and modeled insights that describe a piece of real estate and the people who own it. This data covers physical property details, ownership history, mortgage and lien records, tax assessments, valuations, owner demographics, and owner contact information, forming the foundation for real estate lead generation and market analysis.
The data originates from county recorders, assessors, courts, and census records. PropertyRadar combines these public-record sources with third-party data, machine learning, and human review to normalize, enrich, and add context to the data. This turns fragmented records into connected, usable intelligence. The result is a searchable database that connects properties to owners, contact details, financial positions, distress signals, and life events. Property-centric businesses (investors, agents, mortgage professionals, home service providers) use this combined data to find owners who likely need their services, understand their situation, and reach them through targeted outreach.
What does an assessor's parcel record actually contain?
An assessor's parcel record contains the county's official description of a property for tax purposes: parcel number, legal description, site address, property classification, land and improvement values, assessed value, tax amounts, and physical characteristics such as square footage, lot size, bedrooms, bathrooms, year built, and structure type. The assessor also records the current owner of record and their mailing address.
The exact fields vary by county because each of the 3,000+ U.S. counties, or county equivalents, maintains its own format and data standards. Larger, more digitally accessible counties tend to have richer records with more granular detail (subdivision, zoning, building permits), while rural counties may omit fields like bedroom and bathroom counts entirely. Assessor data also links to tax records, showing delinquencies, exemptions, and assessment history. This makes assessor records one of the more reliable foundational sources for property data.
Assessor records are a starting point, not the finished dataset. PropertyRadar adds value by cleaning and standardizing assessor data across counties, then layering modeled and cross-referenced insights where raw records are incomplete, inconsistent, or recorded differently by jurisdiction.
What do lien and mortgage records include?
Lien and mortgage records include the loan amount, interest rate, rate type (fixed or adjustable), lender identity, recording date. Mortgage records also capture details like adjustable-rate mortgage (ARM) terms, and whether the loan is a home equity line of credit (HELOC), Federal Housing Administration (FHA), Veterans Affairs (VA), or private-money loan.
Loan type, loan purpose, and loan position are not included in records, however PropertyRadar uses intelligent models to determine this information. Because raw mortgage records do not always state the practical meaning of a loan, PropertyRadar models fields such as loan position, loan purpose, loan status, combined loan-to-value, and estimated open loan balance. These modeled fields help users understand debt structure, equity, foreclosure risk, and seller motivation faster than reading document chains manually. They should still be treated as decision-support signals and verified before major purchase or lending decisions.
What is vesting and why does it matter for targeting?
Vesting describes how title to a property is legally held, whether by an individual, joint tenants, tenants in common, a trust, a limited liability company (LLC), or a corporation. The vesting type determines who has legal authority to sell, refinance, or make decisions about the property, which directly affects whether outreach reaches the actual decision-maker. The right contact for a property held in an entity (trust, llc, corp) can not be determined directly from the assessor data, and instead that "principal" must be identified through other avenues like secretary of state data.
For targeting purposes, vesting matters because the person listed on a deed may not be the person who controls the property. Properties held in LLCs, trusts, or corporate entities require resolving the principal contact behind that entity, which is a harder data problem than finding an individual contact information. This is where PropertyRadar’s relationship modeling matters most. OwnerGraph connects deeds, loans, assignments, foreclosures, people, entities, and portfolios over time, helping users move from the legal owner on paper to the likely decision-maker behind an LLC, trust, or company.