What is Absentee Owners?
Absentee owners can face tenant headaches, property fatigue, and the realities of long-distance management. Many hold single- family rentals with significant equity but see shrinking returns. Reaching these owners with clear, respectful solutions creates real opportunities.The Right Audience
Out-of-state or distant owners who’ve held their property for years, have 30%+ equity, and may be tired of managing from afar. Often open to hassle-free solutions, they’re prime candidates for direct outreach that speaks to their challenges.Outreach Channels
Start with direct mail for a personal|tangible connection|then follow up with phone outreach to build trust and answer questions. Online ads can reinforce your brand while email provides an easy way to share more details.Measuring Success
Track direct mail responses, call connections, and scheduled consultations. Measure conversions to offers and closed deals over a 60–90 day period. Compare response rates by distance and equity to refine targeting.Ready to Run this Play?
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