What is Major Remodel Projects?
Homeowners planning major remodels—like additions, layout changes, or full interior renovations—often start with contractors. The smartest projects, though, begin with architectural design. This play targets remodel-ready homeowners early, positioning you as the expert who ensures ideas become practical, buildable plans.The Right Audience
Long-term homeowners with high equity and homes built before 2000, especially in affluent areas or historic neighborhoods where remodels are more likely than moving.See How Many Major Remodel Projects Are in Your Market
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Outreach Channels
Direct mail and email are the strongest starting points|helping you establish expertise. Phone outreach builds rapport|while in-person networking works best in higher-value markets where trust is critical.Measuring Success
Track consultations booked and conversions to paid design packages. Monitor how many design clients move forward with remodels and measure referral volume from contractors you collaborate with.