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Probate

What is Probate?

Inheriting a home can be emotionally heavy and legally confusing. This play helps you support heirs and executors by showing up with clarity, compassion, and a plan. You’re not just listing a home—you’re helping someone through one of life’s hardest moments.

The Right Audience

These are heirs or executors dealing with inherited property in probate. They’re often overwhelmed and unsure where to start. They aren’t looking for a sales pitch—they want someone who can help simplify the process and remove stress during a difficult time. To build your list, you’ll need to pull probate filings from county and court records or use probate list providers. Then use our Chrome Extension to export addresses from your source directly into PropertyRadar.
Listed for Sale?: No Deceased?: Yes

See How Many Probate Are in Your Market

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The Right Message

Lead with compassion, not commerce. These families are grieving and managing legal complexity—your message should offer calm, clarity, and practical help. Focus on removing burden, offering step-by-step support, and guiding them through what comes next without pressure.

Key Themes

I’m sorry for your loss. Selling doesn’t have to add to the burden.
Probate is complicated enough, selling the family home doesn’t
have to be.
The family home doesn’t have to sit idle — here’s a way forward.

Calls to Action

Schedule a confidential consultation to review your options.
Get your personalized probate property sale plan.
Learn how to navigate probate property sales step by step.

Browse Probate Templates in our Marketplace

Outreach Channels

Probate outreach works best through trusted|targeted methods. Direct Mail is the strongest channel since heir contact info isn’t always available. Support with skip tracing heirs to identify and reach the right contacts|and attorney referrals when possible.

Recommended

Direct Mail

supporting

Skip Tracing Heirs
Attorney Referrals

Measuring Success

Track consultations and listings from probate leads. Pay close attention to new attorney relationships—these referrals can become repeat business. Engagement often starts slow, so monitor conversations and timeline momentum.