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I Love This House

What is I Love This House?

Sometimes your buyer falls in love with a home that isn’t even for sale. This play helps you act fast—using the mobile app to identify the owner instantly and start the conversation. It positions you as the trusted agent willing to go the extra mile to connect with an owner, whether the property is listed or not.

The Right Audience

This play isn’t based on saved criteria—it’s powered by the mobile app. Agents use look-up-address or map-click to instantly access property and owner information in real time. The goal is speed and service, showing your buyer you can connect quickly even when the home isn’t on the market. Address Map Click Real-time use of mobile app

The Right Message

Your message should feel personal, respectful, and low-pressure. Let them know the interest is real—not speculative. Be transparent, offer to share what buyers are looking for, and keep the tone light and opportunity-focused.

Key Themes

My buyer loves your home.
Are you thinking about selling anytime in the future?
Do you have any interest in selling?

Calls to Action

Would you be open to a quick conversation about selling your home?
Let me know if you’d consider selling — I’d love to talk through
options with you.
Can we schedule a time to discuss your home and see if selling
now makes sense?

Browse I Love This House Templates in our Marketplace

Example Templates

Outreach Channels

This play thrives on speed and a personal touch. Start with a phone call—voice contact builds trust fast. If no answer|follow up with a respectful ext. If no contact info is available|supporting outreach through direct mail works—take a photo in front of the home with your buyer and send a postcard right away.

Recommended

Phone Outreach
Text
Email
Door Knocking

supporting

Direct Mail

Measuring Success

Success is measured by whether you connect with the owner and move the buyer conversation forward. Even if the property doesn’t sell, proving to your buyer that you’ll take action builds trust and long-term loyalty.