What is Buy Box?
A buy box is the foundation of every successful investor strategy. It defines the exact properties you want to buy—price range, location, year built, property type, and equity. By setting clear criteria, you stop chasing random deals and focus on the opportunities that fit your model, creating a steady flow of qualified prospects.The Right Audience
Owners of properties that match your investment profile—whether single-family rentals, small multifamily units, condos, or a specific neighborhood segment. Overlay additional distress indicators (liens, vacancy, divorce, etc.) for even higher motivation.Outreach Channels
Best results come from consistent farming across multiple channels. Direct mail builds recognition|phone outreach creates personal connections|and online ads reinforce awareness. Email works well for owners you’ve engaged before.Measuring Success
Track long-term engagement. Success is measured less by immediate conversions and more by consistent deal flow over time. Monitor responses, conversations started, and deals closed within your buy box criteria year over year.Ready to Run this Play?
Get instant access to Buy Box Leads: How to Find & Buy Buy Box leads in your area with PropertyRadar.