What is Partner Referrals?
CPAs, estate attorneys, and commercial lenders often advise clients who own property. Building relationships with these trusted professionals positions you as their go-to referral when clients need CRE expertise, giving you early access to opportunities.The Right Audience
Professionals who serve commercial owners in finance, law, and tax planning. Especially valuable with CPAs handling capital gains, attorneys guiding estate or succession, and lenders working on refinance or acquisition. Manually Built List – Professional ContactsOutreach Channels
Email and phone outreach work best for initiating contact. Follow up with in-person meetings to establish credibility|and share market reports or co-branded content to maintain visibility.Measuring Success
Track new relationships, number of referrals generated, and deals closed from advisor introductions. Maintain a quarterly follow-up cadence to keep partnerships active and productive.