Skip to main content
Pricing
Try it Free

High-Equity Commercial

What is High-Equity Commercial?

This play targets commercial property owners with significant equity—often 40%+ or unencumbered. These owners aren’t forced sellers, but strong equity creates flexibility for selling, exchanging, or repositioning. Early outreach positions you as the advisor who helps unlock that value.

The Right Audience

Commercial property owners with 40%+ equity or no recorded loan. Especially strong with long-term holders, family partnerships, and owner-users approaching transition. These owners may not be looking to sell—but will respond to credible advisors showing options.
Type: Commercial Purchase Date: to: 2015 Est Equity %: 40+

See How Many High-Equity Commercial Are in Your Market

Open Example List

Add your location after opening.

The Right Message

Position yourself as the strategic advisor who helps them see options they may not have considered. Focus on what their equity enables—liquidity, 1031 exchanges, repositioning, or retirement. Keep it professional, data-backed, and opportunity-focused.

Key Themes

Unlocking hidden value in existing equity
Options to reposition, exchange, or sell
Peak market timing and investor demand

Calls to Action

Let’s schedule a no-obligation BOV
Explore strategies to redeploy your equity
Review comps and market demand in your area

Browse High-Equity Commercial Templates in our Marketplace

Example Templates

Outreach Channels

Direct mail and phone outreach drive the strongest response with high-equity owners. Email|when available|adds a personal touch and reinforces credibility. Online ads can support visibility but work best as reinforcement|not a primary channel.

Recommended

Direct Mail
Phone Outreach

supporting

Email Marketing
Online Ads

Measuring Success

Track BOV requests, meeting bookings, and assignments won. Compare engagement by equity segment and monitor which channels deliver the best ROI. Over time, measure closed deals and exchanges sourced from this audience.