What is vesting and why does it matter for targeting?

Vesting describes how title to a property is legally held, whether by an individual, joint tenants, tenants in common, a trust, a limited liability company (LLC), or a corporation. The vesting type determines who has legal authority to sell, refinance, or make decisions about the property, which directly affects whether outreach reaches the actual decision-maker. The right contact for a property held in an entity (trust, llc, corp) can not be determined directly from the assessor data, and instead that "principal" must be identified through other avenues like secretary of state data.

For targeting purposes, vesting matters because the person listed on a deed may not be the person who controls the property. Properties held in LLCs, trusts, or corporate entities require resolving the principal contact behind that entity, which is a harder data problem than finding an individual contact information. This is where PropertyRadar’s relationship modeling matters most. OwnerGraph connects deeds, loans, assignments, foreclosures, people, entities, and portfolios over time, helping users move from the legal owner on paper to the likely decision-maker behind an LLC, trust, or company.